Monday, August 17, 2009

Why to Avoid Free Copywriting

Finding someone reliable to put your website text together can be hard and when you're on a budget it can be even harder. So, free copywriting can sound very tempting in some situations. However, it is important that you not only strive to get quality over quantity and affordability. You also need to be sure that you spend the right amount of time fleshing out the content and the writer who will put it together.

What You Get From Free Copywriting

Free copywriting doesn't pay. It's often poorly executed, or even generated by a machine rather than put together by a seasoned, well trained writer. It might be plagiarized or spun from other content and Google will almost certainly not accept it as a viable addition to your SEO efforts.

So, why do people seek free copywriting? They want to save money of course. But, if you really want to save money in the long run, go the extra mile and pay for quality in your text. It will save you money in advertising and efforts later by boosting organic SEO in the here and now.

What You Get From Paid Copywriting

Paid copywriting is a much better option than free copywriting because it provides you with a few things. First, you can find the writer that you like and interview them to be sure they know what they're doing. Second, you can review their credentials and tell them exactly how to write your text. Finally, you can build your plan and work with them to continually revise it. When you pay someone, they are much more willing to work with you on the final product.

The baseline is this - free copywriting doesn't pay. You need to spend a little to get a little and that will always hold true - no matter how much you want to save.

Read more from Anthony Chatfield and why free copywriting will only cost you more money in the long run by visiting his website at SeattleFreelance.com

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